PUBLIC ATTITUDE AND MUTUAL PERCEPTIONS: JAPAN AND RUSSIA
PUBLIC ATTITUDE AND MUTUAL PERCEPTIONS: JAPAN AND RUSSIA

Summary/Abstract: In an increasing globalized world, knowledge and perceptions of neighboring states has become of vital importance. The research proposed here is a preliminary Japanese/Russian students’ image of Russia/Japan. Of prime interest are university students, due to their potential income, capacity in policy formulation, and their resultant influence on general public opinion. The empirical data are based on polls conducted in 2007 and 2012 at the Universities of Japan and Russia, with the support of the Japan Foundation – Fellowship Program. The survey facilitates the identification of what are the main news topics and stereotypes students hold of their counterparts, and offer answers on how Japanese and Russian public opinion towards each other has changed within recent years. The popularity of an opinion, however pervasive it may become, as well as what sorts of opinions are formed, depends partly ont he individual’s immediate situation, socioenviromental factors, and partly on preexisting knowledge, attitudes and values.

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