GENERICUL FILMULUI, O PIATRĂ ROSETTA A NARAŢIUNII CINEMATOGRAFICE
THE CREDIT TITLES, A ROSETTA STONE OF THE CINEMATOGRAPHIC NARRATIVE

Summary/Abstract: The opening scenes of any film are produced first in the sound plane, then in the visual one and set the horizon of expectation to the future audience , offering it through a methaphor specific to the language of this art, the deep meaning of the film. We can also say that this visual discourse graphically coded in the form of credit titles, communicates to the audience’s subconscious all the necessary elements for the cinematic narrative to acquire the force of truth, to be truthful.. Thus, „a pattern” or „a key” is established that the audience will unconsciously resort to in order to understand the meanings of the cinematic discourse when the dramatic moments of the film define the destiny of the narrrated universe. We could say that these moments constitute the foundation on which the film narrative is built, the universe in which the characters will evolve, but also the sighn of their destiny.

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